Plum

Plum – Twist-Up Lip Liner

Turn heads with Plum, a rich berry-mauve lip liner that adds the perfect pop of color to any look. This smooth, twist-up pencil glides effortlessly, delivering high-impact pigment with a soft matte finish. Whether you’re pairing it with a nude, berry, or red lip, Plum brings depth, warmth, and sophistication — all in one stroke.

• Shade: Deep berry-mauve (matte finish)
• Type: Twist-up, no sharpener needed
• Benefits: Long-wearing, creamy texture, cruelty-free
• Perfect For: Fall glam, everyday bolds, or adding definition to soft pinks and wines